Public Relations

PR is more about marketing than it is about calming the storm of a crisis – that’s why Firewater is a digital marketing and PR agency. 

Whether it’s crafting a press release to targeted media, getting your message across directly to the consumer or B2B through influencers, or setting up activations, events and launches – we cover it all. And, we do crisis management, too.

At Firewater we believe that effective PR relies on content, not connections.

That’s why we spend time on getting to know your business and what makes it tick, so that we can create strategic content that’s angled correctly, forms the foundation of your supporting PR journey, and complements any pre-existing assets.  

Public relations is not about hype – it’s about reaching the right people, in the right way, at the right time.  

Firewater’s PR services include:

• PR consulting and strategy
• PR implementation and distribution
• PR management
• Content creation and seeding
• Publications liaison (digital, print, and broadcast)
• Product launches
• eRSVP systems
• Emailer campaigns
• Social media boosting
• Social media influencer liaison
• Press releases
• And more...

At Firewater we know how to merge strategic communication and digital marketing for results-driven PR; we’ll magnify your brand’s awareness – and your return of investment.

P.S. Have any questions about Public Relations? Pop by our offices in Woodmead, Sandton – we’re friendly and we’ve got good coffee.