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How influencer marketing has transformed from a trend to brand advocacy
By
Mark Stecker
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How YouTube is redefining digital marketing
By
Mark Stecker
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Why user-generated content is proof that real people are better than paid actor
By
Mark Stecker
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The Power of TikTok: From viral dances to a business goldmine
By
Mark Stecker
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Thirty seconds is a lifetime online – and video is the best way to capitalise on it
By
Mark Stecker
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Is your website your digital home, or are you living in the wrong neighbourhood?
By
Mark Stecker
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