Email marketing has been around as long as... Well, pretty much as long as email has. To provide a little context, here's a fun fact: the first instance of a direct marketing message being sent straight to users' inboxes took place in 1978, when Thuerk sent an email promoting DEC machines to 400 users via Arpanet
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Firewater Light, one of SA's biggest importers, manufacturers and distributors of promotional lighting products, has launched a bright and colourful new website showcasing one of their most versatile and popular products: EL wire
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